• UO Exclusive: Brianna Lance & Friends

    Designer for the Reformation and one-third of girl-group Bad Girlfriend, Brianna Lance is a Lower East Side lady with inimitable style, bags of charm, and a knack for taking super selfies. We met Brianna at Reformation's New York City HQ, where she brought along her girls, Kamaryn Potter and band-mate Savannah King, to play dress-up in Reformation's exclusive collection for Urban Outfitters and share their essentials for the party season.

    Check out our exclusive interview with Brianna: About a Girl with Brianna Lance.